It is a fact that people remember 80% of what they have experienced and only 20% of what they have heard or seen. Experiential activities boost people's creativity and help them see things from a different perspective.

A simulation places executives into the virtual business world – a context where they step out of their normal day-to-day roles, gain a broad experience and experiment without losing a dollar in a real life.

Business simulation shows an immediate response in the market. With a business year being compressed into a day or two, you can practice different strategies in a short period of time to discover what works best.