About Storewars

Storewars is a complex business simulation and one of the most popular learning programs in the world used by the leading consumer-facing companies in more than 40 countries. 

 

Storewars is a virtual business environment that provides a 360º view of the industry. You manage a large business, make key business decisions, interact with your virtual counterparts and monitor the immediate results of your performance.

TAKE PART IN STOREWARS

WORK IN A VIRTUAL
BUSINESS ENVIRONMENT

MANAGE A $6 BILLION
BUSINESS FROM THE TOP OR TEST YOURSELF IN A NEW ROLE

TEST DIFFERENT STRATEGIES AND
THEIR IMPACT ON THE COMPANY’S PERFORMANCE

IMMEDIATELY MONITOR THE
EFFECTIVENESS OF YOUR DECISIONS

WHAT’S COVERED?

Total Business Management 
Managing company resources to reach market goals; team management; total overview of company operation
 
Strategic Management 
Creating and implementing company, market, product and customer strategies; retailer and manufacturer strategy and tactics
 
Category and Brand Management
Managing product portfolios from manufacturer and retailer perspectives; new product development and launch; PL management
Trade Partnership
Understanding the drivers in retailer-manufacturer relationships; establishing mutually beneficial trading partnership; negotiations 
 
FMCG Marketing 
Understanding consumer and shopper marketing; managing mindspace and shelfspace; understanding the impact of marketing strategy on overall company performance
 
Financial Management
Data analysis; budgeting and cash-flow management; monitoring the impact of decisions and strategies on company’s profitability
JOIN THE PROGRAMSign up now

E-Learning

Online portal for self-preparation before the Storewars Course
To maximize the learning effect and to win the business simulation game, it is important for all participants to first to get acquainted with the course setup. In order to make the preparation process more effective and interesting, we have launched an interactive website for online self-preparation: Storewars E-learning. It replaces the introductory module of the program, which helps to reduce the duration of the course. Plus, the E-learning can be accessed anywhere and allows participants to study at their own pace.
Want to know more about business simulation?Get Trial Access

Our Team

 GREG THAIN

GREG THAIN CEO

GREG THAIN

CEO

 GREG THAIN
Speaks: English
Trains: English

Over 40 years of business experience in Marketing, Market Research, Internet/Tech, Real Estate, Investment & Property Funds, Fund Raising & Stock Markets, Publishing, & Consultancy with a focus for the last 22 years on the Emerging Markets. Currently Chairman in New Invest co, focused o raising money & investing in Tec, Property & Infrastructure projects, with offices in Monaco, Shanghai, Dubai & Moscow. Chairman of Storewars, a world wide business Simulation/training/coaching business, operating in over 40 countries, working with the majority of the worlds leading FMCG & Retail Food businesses.   2003 – current. Involved in Russian Real Estate over the past 18 years, introducing the first significant International Bank loan to a Russian developer ($500m) in 1995; taking the founder of Raven Russia to Moscow, helping raise the initial $300m/Purchase initial industrial site/project for $74m. Organizing in 2007/8 a property investment fund of $180m. Executive Chairman of Knight Frank Russia from 2003 till 2008, responsible for the growth of the business & strategic development. Chairman of Chesterton International real estate in Russia and the South of France, Chesterton Cote du Azur from 2009 to 2013. Frequent speaker throughout Europe/Asia on market, retail, internet & developments across these sectors. The keynote speaker at the first HP conference for 5 years in Asia (Macau, autumn 2013), presenting  “key trends in internet and retail, worldwide” to the leading 450 retailers in Asia/Greater China. Early roles included, CEO of GFK Russia, Chairman of The Russian Market Research Company (RMRC). CEO of Publishing Holdings, MD of ICD, International communication & Data. Chairman of London & Sussex securities ltd. In early 2014 Greg’s will launch his 3rd book on “E-Retail”, 2014 “History of FMCG” the details behind the worlds leading 18 consumer-facing companies. 2012 “Storewars” the battle for mindspace & shelfspace.  Professor, of modern marketing & internet at IUM (International University of Monaco) , together with regular gust speaking engagements in universities across Asia & Europe. Involved in politics’, a candidate for the UK, Conservative party for the European parliament from November 1991, previously a consultant on modern electioneering techniques to central office. Chairman of conservatives abroad Moscow 1993 -1997. Involved in various charities & funding events , Inc. D. Chairman of “sense” the UK charity for Deaf blind children. Awarded “ Commander of the order of Saint Stanislaus”, for work on sending book to Poland.

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DARIUSZ KEPCZYNSKI

DARIUSZ KEPCZYNSKI Storewars Accredited Trainer

DARIUSZ KEPCZYNSKI

Storewars Accredited Trainer

DARIUSZ KEPCZYNSKI

Dariusz Kepczynski works as a self-employed consultant/trainer for major international FMCG and technology companies (BAT, PMI, Nokia, Hewlett-Packard, Unilever, Nestle, Kraft Foods). He is also engaged in projects for Nielsen and the European Institute of Business Administra- tion (INSEAD).
From 1986 to 1999, Dariusz was employed by INSEAD working on the development of training materials for their MBA courses and executive seminars; in particular he was in charge of developing the Storewars simulation custom designed for FMCG clients. He has also worked with INSEAD faculty on a wide range of computer solutions linked to their research projects. This work covered a variety of fields including finance, negotiations dynamics, operations research and statistics. Working closely with BAT, Dariusz developed Copernicus, a price strategy management simulation. Leveraging learning and experience from Copernicus he is currently working on a decision making support tool for pricing strategies. In its complete version, this fully customizable instrument will allow analysis of a specific market dynamics and exploration of scenarios resulting from different pricing policies.
Dariusz holds M. Sc. in Econometris and Statistics from the Central Economic School in Warsaw and commenced his career at the Central Statistical Office in Warsaw.

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